Courses › Sales skills, selling across cultures, and the objections per market
Objections Latin American buyers raise against a supplier from Korea, and the answer to each one
Stop losing Latin American pharma deals to unspoken Korean-supplier concerns.
The moment it goes wrong
Your sales team faces vague hesitations from Latin American buyers. Calls become less frequent, then stop altogether, costing your company valuable contracts. This directly impacts sales targets and market expansion efforts.
What changes after this course
Your team will confidently articulate the strengths of Korean pharmaceutical manufacturing. They will proactively address common buyer objections with clear, verifiable information. You will gain a documented training record for your team's professional development.
How long it takes, by who is listening
Nobody spends a day in a classroom. Every module exists in three lengths; a person takes the length their role needs, and every length ends with the same recorded questionnaire, so the training record is complete either way.
| Who takes this course | Length | Total time |
|---|---|---|
| Business development and export sales | Briefing | 1 h |
| Owner, CEO and board | Briefing | 1 h |
What is in the course, module by module
6 modules. Under each title are the three things the listener can do afterwards; the audio itself runs 10 to 50 minutes depending on the length chosen. Each module ends with a multiple-choice questionnaire whose result is recorded per person for your auditor. Your human-resources or quality manager decides what counts as passed and when a level is retaken.
1Explain Korean pharmaceutical manufacturing quality standards effectively.
- Detail the role of the Ministry of Food and Drug Safety in regulating K-GMP compliance.
- Describe how Korean sites adhere to PIC/S GMP guidelines for international acceptance.
- Show how to present stability data and comprehensive batch records to build buyer trust.
2Address concerns about regulatory approval and documentation for Latin America.
- Understand the typical requirements for product registration with ANVISA, COFEPRIS, and INVIMA.
- Identify common documentation gaps that frequently delay product approval in the region.
- Explain the cost of not preparing a complete and accurate dossier for each target market.
3Counter objections regarding shipping times and supply chain reliability.
- Outline strategies for secure cold chain management from Korea to Latin American destinations.
- Discuss typical lead times for sea and air freight and how to communicate them clearly.
- Identify the financial impact of customs delays resulting from incomplete or incorrect paperwork.
4Negotiate pricing and payment terms that suit Latin American buyers.
- Compare common Incoterms 2020 rules preferred by buyers in the Latin American region.
- Detail payment methods and credit terms that mitigate financial risks for both parties.
- Explain the mistake of inflexible payment terms and its negative effect on deal closure rates.
5Improve communication and build stronger relationships with Latin American clients.
- Recognize the importance of hierarchy and formal communication in Latin American business culture.
- Understand the value of personal relationships and long-term commitment in business negotiations.
- Identify common misunderstandings in cross-cultural communication that can derail a potential deal.
6Assure buyers of strong post-purchase support and technical assistance.
- Describe the process for handling complaints and quality issues according to ICH guidelines.
- Explain how to provide technical support and training for product implementation and usage.
- Detail the cost of poor after-sales service, including contract non-renewal and reputational damage.
Price for this title
One licence, 6 modules in all three lengths, included in every purchase, every employee of the legal entity, 12 months. Pick your company size.
Cheaper as part of a track pack or company library. Delivered within 72 hours of payment or the course is free.
Custom course or custom pricing? A course built on your own procedures and products, a mixed bundle, several legal entities, or a budget that does not fit a table: tell us on WhatsApp and you have a written quote the same day.
Ask about custom courses and custom pricingWho this is for
Roles: Owner, CEO and board, Business development and export sales,
Businesses: every kind of pharma company
Countries: Korea
What you receive
- Audio modules in all three lengths, included in every purchase. The briefing for the board and the sales floor, the standard run for regulatory and quality, the expanded walk-through for the bench. One price buys all three; each person takes the length their role needs. Listen on the commute, at the bench, in the car.
- Made to be listened to. A narrator with character, a story in every module and real examples from the buyer's side of the table. Not a read-out of the guideline that puts the room to sleep.
- Companion workbook. Exercises and checklists per module, ready to file.
- Full transcript. Searchable, printable, quotable in your procedures.
- Source for every fact. Each statement links to its guideline, regulation or paper, so an auditor can check it.
- Certificate per learner. Name, course, hours, guideline version, date.
- Auditable training record. Per-person export for your quality file, the document inspectors ask for under EU GMP Chapter 2.
English first. Other languages are available in test mode on request.
Request a free sample module